by Namrata Srivastava | Jul 11, 2023
(July 11, 2023) With the continuous evolution of technology over the past few decades, marketing has undergone significant transformations, progressing through four distinct stages that have built upon the strategies and tools of the preceding eras. While the world is...
by Darshana Ramdev | Sep 26, 2023
(September 26, 2023) Every Tuesday, when Rupal Gadhia was an MBA student at Harvard Business School, she would get together with a bunch of girls from her section for a weekly dinner. Years later, they remain best friends – for Rupal Gadhia, the time she spent...
by Darshana Ramdev | Sep 19, 2022
(September 19, 2022) In January 2021, Harvard grad Sneha Biswas quit her job at Bain & Company in the US on the same day her husband quit his at McKinsey. The power couple quit their “fat (very fat)” paycheques, as Sneha put it, to return to India....
by Ranjani Rajendra | Apr 2, 2022
(April 2, 2022) The coronavirus pandemic brought many businesses to a grinding halt. But there was one mobile brand that continued to achieve more than 100 percent growth year after year. It also went on to become the first brand to have the largest portfolio of 5G...
by Vikram Sharma | Nov 24, 2021
(November 24, 2021) In early 2021, as people were hopelessly locked down aching for an infusion of light, singer-songwriter Vineet Singh Hukmani became a beacon of positivity. Inside his home studio in Noida, Hukmani created music imbued with optimism. Released on...